Jidenna Gets Remixed


LOCATION
NYC

BRAND
Pepsi

AGENCY
Velocity X

PRODUCTION CO.
Pudding Boy

EDITORIAL
Stuck In Motion


Welcome to the Sound Drop!  Directed by Spencer Parker and hosted by music industry super star Sway Calloway, this branded content series from Pepsi takes hit radio artists and pairs them with popular social media remix artists to reinvent their hottest songs. After the pilot, the series needed some fine tuning.  Stuck In Motion was brought in edit and deliver Episode 2.  After setting the format and tonality of the series Pepsi is celebrating 8 episodes with more on the way.